When is the best time of year to buy watches?
Overall, you can almost always find sales on watches in January.
After all of the major sales happen in November and December, stores often look to clearancing out merchandise and other promotions to get
shoppers back in the stores. This also is a good time to purchase a Valentine’s Day watch for less. There are other times of year to find deals up to 50% off on watches, however.
Like the rest of the fashion industry, watches are often put on sale around holidays and during the end of season.
The majority of department stores and outlet stores are going to have sales during the holidays, particularly BlackFriday and Cyber Monday.
You’ll find accessories like watches up to 50% off at Macy’s, Nordstrom, and even the Rolex outlet stores during this time.
Another good time to find sales is around any holiday, especially summer ones or ones that involve a three day weekend. In the United States, this would be holidays like Labor Day, Memorial Day, and the Fourth of July.
In winter, you’ll also see a lot of Valentine’s Day and Presidents’ Day sales, as well.
End Of Season Sales
End of season sales generally happen in the clothing industry in January, April, July, and October.
These sales are important for brands and stores to get rid of last season’s items to make room for new merchandise that is about to be put out into stores.
While you may not be able to find high end watches like TAG Heuer and Rolex as part of these sales, you may be able to find brands like Fossil included in these sales.
Big box stores like Target also always include select accessories, including watches, in their end of season sales.
Department Store and Brand Specific Sales
Macy’s Semi-Annual Sale takes place twice a year. In January and July, shoppers can get up to 75% off merchandise, including watches, both online and in store, and can also stack a 15% off coupon on top of these prices.
Macy’s also has one day sales, end of season sales, and marks down items for clearance very regularly.
Nordstrom has its Anniversary Sale every year in January. During this sale, you can find watch brands like Timex, Fossil, Gucci, Longines, and other popular brands marked down anywhere from 10% to 50% off, depending on the brand and style.
High-end brands like TAG Heuer and Rolex generally only have sales on Black Friday and Cyber Monday.
However, you can often find these watches for substantially cheaper than buying directly from the brand by buying at places like Watches Warehouse or at a department store, if you can find them.
Overall, by keeping an eye on sales at your favorite department store and favorite watch brands, you can often find up to 50% off of most any watch you have your eye on.
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